By: Puseletso Maqoaelane
Maseru
In a bold move to enhance customer experience and drive financial inclusion, Standard Lesotho Bank has launched an innovative transactional campaign. This campaign starts in August and will in December.
Designed to offer greater convenience, rewards, and seamless banking solutions, this initiative promises to transform the way customers interact with their finances. With a focus on leveraging cutting-edge technology and personalized services, the campaign underscores the bank’s commitment to delivering exceptional value and fostering financial empowerment across Lesotho.
In an exhilarating turn of events, Thato Chobokoane the Director at the World of Words Foundation emerged as the winner of M20000 in Standard Lesotho Bank’s campaign. The announcement brings immense joy and excitement, with Thato expressing her gratitude and enthusiasm in an emotional speech. Thato’s win serves as a shining example of how everyday banking activities can lead to extraordinary rewards.
During the award ceremony, Thato takes to the stage to share her heartfelt gratitude and excitement.” winning this prize is truly a dream come true! I never imagined that my banking transactions could lead to such incredible rewards. Standard Lesotho Bank has changed my life in ways I can’t even describe. This M20000 means so much to me and my family. It will help us achieve goals we thought were out of reach,” she exclaims, her voice brimming with emotion.
Thato Chobokoane’s inspiring story serves as a beacon of hope and motivation for all Standard Lesotho Bank customers. Her win is a reminder that with consistent engagement and loyalty, extraordinary rewards are within reach.
During the interview, Thato says the fact that she got the prize was a welcome surprise, she claims that she cannot attest to statistics about women who interact with financial institutions or what they use money for, but there are more women in the workforce now, who are bankable. And she says she encourages them to seek help with standard Lesotho Bank on what is good debt and bad debt. Since SLB is already on a mission to help Basotho to bank in a way that helps to create generational wealth, it is a good platform for women because they have always been burdened with the triple burden of care work in their homes, besides their roles in corporate and the workforce in general.
This has put a strain on their economic participation. So this is a time for women to also step out and be the creators of generational wealth in society.
Rethabile Motsoahae, the Head of Personal and Private Banking highlights the transformative impact of Standard Lesotho Bank’s transactional campaign,” This campaign is more than just rewards; it is making banking convenient and accessible,” He says. By promoting digital channels, the bank offers a cashless, hassle-free experience that allows customers to manage their finances from home without going to the bank.
“The feedback we receive from our customers helps us to improve,” adds Rethabile.”We strive to make banking a seamless part of daily life and encourage everyone to take advantage of our services.”
The campaign also emphasizes financial literacy, helping customers understand well versus bad debt and manage their savings effectively. Rethabile notes, “Our goal is to build a more inclusive financial system and support economic growth.”
Teboho Sello, the Head of Personal Banking at Standard Lesotho Bank, reveals details of the Bank’s latest promotion, which offers substantial rewards for active customers.” Customers can seize the opportunity to win a brand new Nissan Magnite.” says Sello. The promotion is open to customers who use their Standards Lesotho Bank cards-blue, silver, and gold to make transactions.
Participants enter the promotion by using their cards to swipe, send money via instant money, or purchase airtime and electricity monthly.” The money you use can range from M20 and above.” He explains. Monthly prizes include a trolley dash worth M3000 for grocery shopping.
This promotion is a fantastic opportunity for our customers to benefit from their banking activities. He encourages everyone to participate and take advantage of these exciting rewards except the Standard Lesotho Bank employees.
Standard Lesotho Bank’s new transactional campaign is set to transform the banking experience by integrating exciting rewards with everyday banking activities. With a focus on encouraging the use of digital channels and enhancing customer engagement, the campaign offers valuable prizes, including a brand-new Nissan Magnite and monthly grocery vouchers. To participate, the customers are advised to register via the bank’s digital platforms, call the Standard Lesotho Bank hotline, or visit the nearest branch.